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AI Recommendation · CPG & FMCG

When shoppers ask AI what to buy, make it your product

Shoppers ask ChatGPT, Gemini and Google AI which toothpaste, snack or detergent to buy. See which brands the assistants name, why, and what would move yours up.

CPG & FMCG
5
AI assistants asked
7 days
to the full read
90 days
of weekly watch included

The assistant answers before your listing is seen.

Assistants answer from reviews, listings and articles, and they name only a few products. A launch with strong shelf sales can still be missing from the answer a shopper reads first.

From what the assistants say to a tested fix

We read the answers for your category, read the reviews and pages they cite to find the pains behind them, then draft and test the claims and pack copy that answer them, with synthetic shoppers and real respondents.

How it works

01

Ask

The questions shoppers ask, such as “What is the best whitening toothpaste for sensitive teeth?”, go to ChatGPT, Gemini, Claude, Perplexity and Google AI Overviews.

02

Explain

We read the reviews and pages each assistant cites and tie its answer to the customer pains in them, and to the rivals it prefers.

03

Fix

Drafted claims, content and concepts, tested against the same assistants before you change a listing.

04

Watch

A weekly rerun for 90 days, each question asked three times, with alerts in your portal or Microsoft Teams when a recommendation shifts. Mark a fix shipped and see the share before and after.

What you get

Every engagement ships a defensible, build-ready deliverable, not a deck to debate.

  • Share of AI recommendation vs. the leading rival, per assistant
  • The reasons each assistant gives, tied to the reviews and pages it cites
  • Drafted claims, content and concepts, with regulated claims flagged for legal review
  • An agent test of your current vs. proposed listing
  • A one-page report for your deck, plus 90 days of weekly watch with before-and-after tracking of every fix you ship

By industry

AI Recommendation

B2B SaaS & Tech

Software buyers ask ChatGPT, Claude and Perplexity for the best tool and its alternatives before they ever book a demo. See whose names come back, and why.

Learn more

AI Recommendation

Healthcare

Patients and caregivers ask AI assistants which clinic, telehealth service or product to choose. See what they recommend, the reasons they cite, and what is out of date.

Learn more

AI Recommendation

Finance

People ask ChatGPT and Google AI for the best savings account, credit card or investing app. See which brands the assistants name, why, and where their facts are stale.

Learn more

AI Recommendation

Insurance

People ask AI assistants for the cheapest car insurance, the best renters policy and which insurer pays claims. See who gets named and the reasons behind it.

Learn more

AI Recommendation

Sports (leagues + teams)

Fans and players ask AI assistants how to stream games, get tickets, join, get a handicap or buy gear. See whether the answer points to your league, team or app, or to someone else.

Learn more

AI Recommendation

Agencies

Clients now ask their agencies what ChatGPT and Google AI say about their brand. Run the scan, the why and the tested fix for each client, and put the report in your deck.

Learn more

Go deeper

See sample reports

Real deliverables from live sprints.

Open

Get a quote

Answer 4 questions, see pricing.

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Frequently asked questions

The scan covers ChatGPT, Gemini, Claude, Perplexity and Google AI Overviews today. Retailer assistants are added as reliable data access becomes available.

ChatGPT, Gemini, Claude, Perplexity and Google AI Overviews, on the models customers use. Each assistant gets the same fixed panel of questions so results compare week to week.

$12,000 for one product line, or $18,000 for up to three products with a fix tested for each. Both include 90 days of weekly watch. Real-respondent panels are quoted at vendor cost plus a standard fee and invoiced separately. Annual plans include weekly watch on 5 or 15 products.

Visibility tools track mentions and suggest content. This project reads the sources behind each recommendation, drafts claims, content and concepts, and tests them against the assistants, synthetic panels and real respondents before you ship.

AI answers vary run to run, so watch and project scans ask each question three times on every assistant and report a range. One-off scans ask once and are directional.

Yes. AI Agent View runs from Copilot and Claude with a personal token, and weekly alerts can post to a Teams channel.

Related

Sprint Stage 03

Concept Testing

Measure appeal, purchase intent, and differentiation across your finalists with a defensible read in days. Know the winner before you commit resources.

Learn more

Sprint Stage 01

Consumer Insight

We cluster millions of unprompted reviews, searches, and social conversations into ranked demand spaces — so you know what consumers want before you spend a dollar building it.

Learn more

Built for

Marketing & Brand

Prove it before you spend it. Simporter gives brand teams fast, defensible reads on appeal, message clarity, and differentiation — so creative and claims ship with evidence behind them.

Learn more

Ready to de-risk your next decision?

Get a customized quote in minutes, or talk to us about your category.