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Automate product research with AI

Your first tool to automate both ideation research and pre-market forecasting by analyzing billions of consumer data points across search, sales, social, and reviews - so you can easily meet consumer needs and de-risk new product development.

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Trusted by data leaders across the world

What Simporter Can Do For You

There's a lot of tools out there. Here's why you should pick Simporter.

First to Market
Trends go from 0-60 in just 6 weeks. Unlike a consultancy, Simporter is updated 24/7 to provide you with insights you can act on to cement your brand as a first-mover.
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Data, Not Opinion
Focus groups and panel services require you to decide from hundreds of opinions. With Simporter, you can decide from millions, making more scientific decisions.
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Holistic Data
Instead of having separate tools for each data source (a social listening tool, eCommerce, search tool, etc.), you can use one holistic platform with your team.
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Actionable
We think analytics tools are too complex so Simporter is designed to give you just what you need without the unnecessary headaches.
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Confidence
Our proprietary AI algorithms, combined with our exclusive databases, increase new product revenue by an average of +23%.
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How It Works

Simporter automates your new product research in the following ways

Idea Stage

Kick off your next product idea with the confidence of Big Data. In just minutes, you can easily understand what ingredients should be in your next product, spot unmet consumer needs, and identify unsatisfactory sensory attributes in your category.

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Launch Stage

Reduce your dependence on expensive testing, time consuming spreadsheets, and inaccurate guessing. Instead, just select the attributes of your new product launch and get a new launch forecast with up to 93% accuracy for the next 52 weeks for each SKU and each channel.

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Insights, Predictions, and News

Actionable data to make product launches successful. Make your product great again.

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Company News
Nielsen’s Former CEO Joins Simporter Advisory Board
Our SaaS startup, which uses AI to predict consumer demand for new products, welcomes Mitch Barns - former CEO of Nielsen, who joined our advisory board.
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2 MIN
AI and Data Science
Forecasting Demand for Post-Pandemic New Products Launches
How to precisely forecast new products launches in a Post-Covid World? See the most common methods used by global enterprises for new product launches.
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11 MIN
Company News
A.I. Provider Simporter Joins Nielsen’s Connect Partner Network
The AI firm Simporter Inc. joined Nielsen’s Connect Partner Network on January 13, 2019, pursuing to extend its AI technology & natural language processing
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2 MIN

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