You might be asking yourself, “What’s a sensory attribute?” Sensory attributes are the characteristics of a luxury cosmetic product detectable by the five se...
Consumers want to cover up skin imperfections, but they don’t want everyone to know they spent time hiding their flaws. Rather than using tons of various pro...
Luxury cosmetics brands need to be acutely aware of who is buying their products, not just what’s selling well. Consumers can choose to purchase from an unbe...
Forbes recently released an article on how critical diversity and inclusivity are in the beauty industry. As these topics dominate consumer conversations, lu...
As discussed in our blog post about 2022 Luxury Cosmetic Trends: Need State Winners, consumer demand is critical for any trend analysis. Need states are beau...
The team here at Simporter used our White Space AI tool to analyze 30 colors to forecast which luxury cosmetics colors will be trending in 2022. While bold c...
The team here at Simporter used our White Space AI tool to analyze 30 colors to forecast which luxury cosmetics colors will be trending in 2022. After many m...
Christmas brings gifts, Thanksgiving brings turkey, and Halloween brings candy to kids all around the world. Many trick-or-treaters often go home with a bag ...
The luxury fragrance market has gone through significant changes in the last few years, notably for buyers in the younger generations. That overwhelming, pow...

Addicted to Data Science?

We will send you a digest once or twice per month with the latest buzz around the industry.

Thank you for your request!

Addicted to Data Science?

We will send you a digest once or twice per month with the latest buzz around the industry.