Turn trends into winning product ideas in minutes
Simporter is an AI tool that lets you turn the best trend opportunities into validated, high-performing product ideas in minutes. Designed for large Consumer Goods brands.
What Simporter Can Do For You
There are a lot of tools out there. Here is why you should pick Simporter.
First to Market
Trends go from 0-60 in just 6 weeks. Unlike a consultancy, Simporter is updated 24/7 to provide you with insights you can act on to cement your brand as a first-mover.
Data, Not Opinion
Focus groups and panel services require you to decide from hundreds of opinions. With Simporter, you can decide from millions, making more scientific decisions.
Holistic Data
Instead of having separate tools for each data source (a social listening tool, eCommerce, search tool, etc.), you can use one holistic platform with your team.
Actionable
We think analytics tools are too complex so Simporter is designed to give you just what you need without the unnecessary headaches.
Confidence
Our proprietary AI algorithms, combined with our exclusive databases, increase new product revenue by an average of +23%.
How It Works
Simporter automates your new product research in the following ways.
Launch Stage
Reduce your dependence on expensive testing, time consuming spreadsheets, and inaccurate guessing. Instead, just select the attributes of your new product launch and get a new launch forecast with up to 93% accuracy for the next 52 weeks for each SKU and each channel.
Idea Stage
Kick off your next product idea with the confidence of Big Data. In just minutes, you can easily understand what ingredients should be in your next product, spot unmet consumer needs, and identify unsatisfactory sensory attributes in your category.
Launch Stage
Reduce your dependence on expensive testing, time consuming spreadsheets, and inaccurate guessing. Instead, just select the attributes of your new product launch and get a new launch forecast with up to 93% accuracy for the next 52 weeks for each SKU and each channel.
Insights, Predictions, and News
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Increase your new product success rate and reduce the risk of product failure today.
