Industry Insights

family and ocean
The market for sun care products is everchanging, and 2023 will be no exception to the rule. There’s ...
Gain a deeper understanding of what’s in, what’s out, and which trends to pay attention to for your ...
laundry
Fabric care is undoubtedly a necessity in homes worldwide, so why do so many products leave consumers unsatisfied ...
sun care
If consumers don’t feel like a product solves their immediate or long-term needs, it loses popularity quickly and ...
linen
Everybody uses fabric care products to some degree in their home. Whether your brand makes laundry pods, traditional ...
sun protective cream
We’re in a new year, and it’s time for brands to take a serious look into where they ...
laundry
We’ve already discussed which  Fabric Care Need States will be big winners next year, but we haven’t yet ...
woman on the sea
Data is critical to making big decisions in your company’s R&D — are you paying attention to what ...
woman on the laundry
Consumer fabric care need states are rapidly shifting regarding their preferred fabric care products, and we’ve done some ...

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