Industry Insights
Mondelez is reportedly interested to buy Hershey. In this article, we diagnose the opportunities and challenges of that, plus five potential product ideas.
Red dyes could be banned in the next few weeks. How will foods change if red dyes are banned?
What are the top food trends? Find out what Simporter's artificial intelligence models predict as the top emerging food trends. You'll be surprised by #11.
Will Tucker Carlson's ALP nicotine pouches grow to compete with Zyn? Is Zyn the future of the nicotine industry? Read more to find out.
Discover how Jaguar’s bold “Copy Nothing” rebrand is sparking massive attention with over 160M views in just six days. Learn why this campaign could redefine the brand’s future.
What are this month's top haircare trends? This article uses Simporter's AI Models to tell you the top haircare trends and segment them to be actionable.
US Beverage Market Report: The Surprising July/August 2025 Trends Introduction The US beverage market has seen dramatic shifts ...
Learn how to use consumer panels for effective product testing and concept surveys.
Unlock actionable shopper insights for your retail strategy. Explore consumer motivations, behaviors, and essential data points to boost sales, deepen loyalty, and optimize marketing in an evolving retail landscape.
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